You Had Me at "Imitation Flavor"

I do believe I could devote an entire blog to Jell-o in all its vintage goodness.

Take this fine specimen:

As if mixed vegetable isn't enough, this is imitation flavor.

I don't understand. How on earth could it be easier to create a fake version of the flavor of mixed veggies than to cook or dehydrate them down and distill their essence?

Better eating through chemistry I suppose.

Here are some pictures of what used to be made from this stuff. Be inspired.

I like this last one best of all. Nothing says loving like eyeball, celery, and American cheese Jell-o.